TAG Blog

TAG has merged with Ben Franklin Printers, bringing together decades of experience in print marketing, advanced technology, and smarter print solutions for clients. Learn how this merger enhances services and customer experience.

Direct mail outperforms digital ads based on neuroscience. Learn how it boosts brand memory, motivates action, and drives sales. TAG offers proven strategies for successful direct mail campaigns.

Simplify business card orders and marketing material management with Web2Print portals. Customize and personalize print pieces while controlling budgets and reducing administrative time.

Maximize your marketing impact with Variable Data Printing (VDP). TAG helps you create personalized, targeted direct mail campaigns to boost student enrollment and donor engagement.

Discover how print marketing can help colleges and universities increase enrollment, reduce administrative costs, and enhance engagement. Learn how direct mail and print automation support effective marketing strategies.

Elevate your print marketing with varnishing, foiling, and die-cutting. These finishing touches create stunning visual and tactile effects that help your print materials stand out and leave a lasting impression

Learn how colleges can effectively use targeted direct mail and email marketing campaigns to engage prospective students and alumni. Combining CRM data with personalization enhances response rates.

Nivea’s innovative ad campaign combined print and digital marketing to provide safety for children on the beach. A printed magazine ad included a bracelet that synced with an app to track kids’ locations.

Stand out in your marketing campaigns by incorporating scents into your print materials. From chocolate to fresh flowers, TAG offers custom scents for unique and engaging direct mail pieces.